Who am I? Is that really me? And who is actually asking the questions when your identity has been turned into a data set?
Slogan Development Corporate Design Event Design In-house Shoot
Next 16 – live for the 11th time, again in Hamburg and part of the phenomenal Reeperbahn Festival – puts the spotlight on the social and psychological effects of artificial intelligence. We created a slogan for this and a design which portrays the man-machine interface as a fine line between loss of digital control and optimism about progress.